Last week we had the good fortune to have Brian Forth, of SiteCrafting come to the class to talk to us. Brian is unique among the guest speakers we've had talk to us in that he has owned his company for 18 years. While the other guest speakers we've had talk to us show an 'entrepreneurial lifestyle' starting multiple companies and moving from place to place, Brian started a company and stuck with it, which brings a unique perspective that we had not heard so far.
Brian started his company when he was a teacher, as the internet was growing rapidly at that time, and parents of his students would ask him to code websites for them. Once the work got to be too time consuming for him to do after school, he decided to quit his teaching job and work as a freelance website contractor, which was the start of his company, SiteCrafting.
Site Crafting has been running now for 18 years, which is very impressive considering the shifting landscape of the internet and technology. In Brian's experience, the key to staying afloat as a technology company in times of turmoil is to be diversified in the industries you work with, as well as provide an excellent service and excellent support for the clients you have, so they can support your company. Brian showed us that customer service is an essential part of keeping a company running over a length of time.
Overall, Having Brian come talk to the class was a delight as it was a new perspective on entrepreneurship that we have not heard before.
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